How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 28.06.2025 03:02

Place
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Perception
Country music legend refunds all tickets mid-show, saying ‘I don’t give a damn’ - MassLive
Product
Good marketing is doing this well.
Processes
USMNT vs. Türkiye: Starting XI & Lineup Notes - US Soccer
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
People
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Price
What’s your experience of being treated bad for being white?